Business owners, sales managers, reps and entrepreneurs have one thing in common: the need to consistently increase sales.

It's lonely and often a bit intimidating to be responsible for growing your client base. Even 'seasoned' business owners feel exposed and at a loss how to grow their company.

• You have a strategy, but how do you determine the best target market?
• Which type of marketing reaches that segment best?
  We have so many methods of marketing available - email, online, letters - which will net the highest return?
• What will it cost to implement a campaign and how will you know when it returns your investment and starts making a profit?
• How will you stay accountable with follow through?
  What's the best way to measure success?